A modern supermarket aisle with consumer goods

Decide with evidence.

Pricing, promotions and portfolio. With clarity.

Revenue Growth Management, with agents.

Promotion scenarios

Look beyond
volume.

A promotion can sell more and earn less. Explore its effect on sales, margin and market share before you negotiate.

Volume
+18%
Gross margin
−5.6pts

Illustrative example. These are not client results.

How it works
Cordaria / Scenarios Illustrative example

Promotion · Retailer A

What changes with a 15% discount?

Weeks 39–40 · Scenario S-39
Metric Baseline Price −15%
Volume 12,400 u 14,630 u +18 %
Net sales $744 k $746 k +0.3 %
Gross margin 38.0 % 32.4 % −5.6 pts
Market share 21.5 % 23.1 % +1.6 pts

The agent’s interpretationThe discount increases volume and market share, but net sales remain flat and margin falls by 5.6 percentage points.

Figures and assumptions are visible. You make the decision.

Consumer goods on a supermarket shelf

For consumer goods manufacturers

Your next negotiation.
A new perspective.

For commercial and revenue teams that make pricing, promotion and portfolio decisions under margin pressure.

How it works

From data to decision.

A short, repeatable process. The same data, the same rules,
decisions you can explain.

  1. Upload your data

    Sales, prices and costs in a standard template, by week and retailer. We help you with the initial validation.

  2. Explore scenarios

    The pilot will test pricing and promotion scenarios with a deterministic calculation engine. Each assumption is validated with your team.

  3. Decide with evidence

    Compare volume, sales, margin and market share against your business objective. Turn the decision into a negotiation plan.

Our approach

Methods first.
AI second.

Cordaria is building a pilot that combines Revenue Growth Management methods with traceable scenarios. Calculations and agent explanations have separate roles.

Rules before answers

The agent is designed to interpret model results, not invent figures. We validate sources and assumptions in each pilot.

The full economic picture

Volume, sales, gross profit, margin and market share, together. Understand what you gain and what you give up in each scenario.

Human support

The pilot includes support for data uploads, mapping and quality checks. The goal is clearer decisions backed by evidence.

Meet Cordaria

Your next decision
starts here.

We are preparing the first pilot places
for consumer goods manufacturers.

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You can also write to contactcenter@cordaria.ai.